About Us

Our StoryWhy We Started DestinationsULiving in Daytona Beach, Florida means I get a front-row seat to other people’s happiest weeks. Every morning, the sidewalks fill with families dragging coolers, boogie boards, and that unmistakable vacation energy—kids still half-asleep, parents running on coffee and excitement. I’d find myself smiling at them without even realizing it.I started asking questions. “Where y’all in from?” “First time on the beach?” The answers were different every time—Ohio, Quebec, Michigan, Brazil—but the reasons were the same: sunshine, salt air, space to breathe, and a chance to be together without the usual rush. There’s so much to do here, and no two families do it the same way.That’s how DestinationsU began. Not in a boardroom, but in conversations on the Boardwalk, at the ice-cream stand, and on those breezy evenings when the pier lights flicker on. We live here year-round, which means we know the little things: the tide schedule that makes or breaks a sandcastle, the back-road to beat traffic after the races, the taco truck that only parks on Thursdays, the quiet stretch of beach where sunrise feels like it belongs to you.So we started sharing those tips and tricks—first with a neighbor’s cousins, then with a family from Minnesota, then with anyone who’d listen. DestinationsU is our way of turning local know-how into better vacations. You bring the excitement; we help with the rest, so your time in Daytona feels easy, fun, and a little more like home—even if home is thousands of miles away.